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Telecommunications group saves 500.000 Euro

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One of the largest telecommunication groups in the Nordics saved more than 500.000 EUR by simply involving their customers. Watch live demonstrations of how customers perceived the group's marketing material when receiving it at home.
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En af de største nordiske telekoncerner fik levendegjort deres kunders reaktion på et brev, der var planlagt til at blive sendt ud. Kundernes reaktioner var ikke just positive. Kundeinddragelsen resulterede i en besparelse for koncernen på 3,5 mio. kr.

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